Have the next ad ready before your winner dies
Your winner lasts two weeks, and coming up with its replacement takes another evening you don't have. Each month, we send new hooks from rival ads and reviews, with the first shot to film.
Get my first report freeFirst report free. Then $99 a month. Cancel any month.
Your winner lasted two weeks. Now what?
Your new ad worked for 10 to 14 days. Now frequency has passed 3 and CTR is sliding. Cost per purchase climbs until ROAS is half what it was. You need new creative, but you used your best ideas last month. Coming up with more lands on you, between orders and support tickets.
We send a fresh batch of angles every month. Each one comes from a rival ad still running after 60 days or from words buyers repeat in reviews. It arrives as a hook for your product with the first shot to film. Keep a few filmed and waiting. When the winner tires, you swap it the same day.
What arrives each month
New rival ads since last month
We re-check close rivals on Meta, TikTok and Google and flag ads that started since your last report. One still live at 30 days is worth a look.
Rival ads still running at 60+ days
These are the angles a rival keeps paying for. You get the opening line, the first shot and the offer.
Angles you haven't run
We check your own ads in Meta Ad Library too. The batch skips angles you've already used.
Fresh buyer words
New reviews on your store and on rival Amazon listings bring new words each month. We pull the lines that work as a hook.
Comments that become ads
We turn repeated questions under rival TikToks and Reels ('does it work for small dogs?') into hooks for your next ad.
Hooks ranked, with the first shot
Every angle comes as a hook in quotes and the first 2 seconds to film, ranked by how long the source ad has run.
What this costs with tools
Doing this yourself means paying for Foreplay, Minea and PiPiAds and spending hours learning them. Your $99 plan covers this job and every other one we do, from ad hooks to creators.
ForeplayCompetitor ad library
MineaAd and product research
PiPiAdsTikTok ad researchDoing it yourself vs with us
| Task | On your own | With us |
|---|---|---|
| Come up with the next angle | Scroll Meta Ad Library at midnight, after CTR has already slid. | A new batch of angles lands every month, before you need it. |
| Avoid repeating yourself | Check your old ads from memory and hope the angle is new. | We check your ads in Meta Ad Library and skip angles you've run. |
| Brief the shoot | Write a brief from a vague idea, then reshoot when it misses. | Each angle comes as a hook in quotes and the first shot to film. |
| Cost each month | Foreplay $59, Minea $49 and PiPiAds $69 come to $177, and you still find the ideas. | $99 a month with a new batch every month. Cancel any month. |
Questions founders ask
Why did my Facebook ads stop working?
Check frequency and CTR first. When the same people keep seeing your ad, frequency climbs and CTR falls. Cost per sale rises. For a store doing $5k to $20k a month whose winner lasts 10 to 14 days, we send a fresh batch of angles to film.
How do I tell creative fatigue from a broken page?
Compare the last 7 days with the first 7 on the same audience. If frequency rises while CTR falls, look at new creative. If CTR holds and purchases drop, check your product page or offer first.
Can't I just raise the budget on my winner?
Raising the budget doesn't give people a new reason to click. Test a fresh angle before putting more spend behind the same ad.
Do you make the replacement ads?
No. You film it or brief a creator. We send the angle, the hook in quotes, the first shot and the rival ad or review behind it. We never touch your ad account.
How much does it cost?
The first report is free. Then it's $99 a month with a new batch of angles each month, cancel any month. Foreplay, Minea and PiPiAds would be $177 a month, and the digging would still be yours.
Related
Get the backup ad before your winner dies.
Send your store link. Your first report is free and comes with the next hooks to film. No card, no logins.
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